Whether it’s a film, videogame, TV show or an entertainment brand, everything has a story that needs telling and that’s what we do.

From our offices in London and LA, we pull together all the good bits that makes people want to buy your stuff, and make sure it all works together to say the right thing, to the right people, at the right time, in the right place. We have a fantastic marriage of creatives and technologists who’ve tons of experience in all disciplines, from print and packaging to digital and mobile. When you bring this together with great strategy and process, you have the perfect start to a great story.

 
Everyone loves a story. You make them, we tell them.

 
 

What are we thinking?

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Through our work with clients, we’re constantly thinking about how we can help them sell more stuff to more people, more of the time.

 

Because of this, we set up freeform.CreativeLab, our own brain-trust that takes a complete view of product life-cycles and how to create benefit to everyone who’s involved. Taking expertise from across the business, we’re looking at ways to create more creative and sustainable ways to sell our clients’ content to consumers.

 

One of the unseen heroes of CreativeLab is data and analysis: we have expertise that allows us to form a picture of where opportunities are, and what that might mean to our clients. We use this to start creating campaigns that are tuned to deliver more effective campaigns, reduce cost per acquisition and retention – and give consumers a great experience.
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What inspires us?

The clues to a great story

Filmmaker Andrew Stanton (“Toy Story,” “WALL-E”) shares what he knows about storytelling — starting at the end and working back to the beginning.

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Creativity vs. Karaoke Culture

How does one find authentic creativity? In his last talk before passing away, Malcolm McLaren tells remarkable stories from his own life.

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29 Things Designers Should Know

Doug Bartow is an art director and designer with over 20 years experience working with national and international clients. In this video, he talks about the 29 things he thinks young designers should know…

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